[The digital pre-viz team easily trimmed ten million dollars off the film's budget.] George Lucas speaking about Star Wars: Episode III in The Washington Times

Precise previs saves time and money

Our standards for descriptive visuals and precise diagrams enable the entire production to benefit from previsualization, beyond just visual effects. Art direction, cinematography, and stunts are also departments that can take advantage of a more detailed previsualization process.

If color, set design and lighting cues are being developed in the previs, the production designer and cinematographer have the ability to see a rough version of their vision, so they can make changes before things get expensive. Our special attention to actual scale and velocities also helps for planning a potential stunt or camera move.

While these standards for previsualization are unique to The Third Floor, our higher production value and greater attention to detail costs our clients no additional time or money.